Silly Questions About 'Star Wars': Do you think that Disney's plan to release Star Wars movies around Christmas is to make the holiday about Star Wars instead of the true meaning of Christmas?
Superman was also released as a "Christmas movie" in 1978. It didn't change the "true meaning of Christmas." © 1978 DC Comics and Warner Bros. Someone on Quora asks: Do you think that Disney's plan to release Star Wars movies around Christmas is to make the holiday about Star Wars instead of the true meaning of Christmas? Hardly. Traditionally, all of the major movie studios, including Paramount Pictures, Columbia, Universal, MGM, and Disney’s newest acquisition, 20th Century Fox, have always released major movies during the December holiday season. This is nothing new, and it’s not, as you suggest, a marketing strategy centered around one movie franchise. There are several reasons behind this strategy, but the biggest ones are: The holiday season is when most businesses usually make the most money Children and adolescents are on winter break The last quarter of the year (October, November, and December) is when most studios releas...